EF Education First
Birthday Email Campaign
What better way to celebrate a birthday than with the gift of travel? This set of emails is sent to travelers prior to their birthdays to encourage them to ask friends and family for donations to a travel fund as a gift.
I designed two emails with an included Instagram story template for travelers to post on their socialsDesign • Illustration • Motion
Maddie Poulin (Copywriter)
Sky Erickson (Designer)
Kim Hart (Associate Creative Director)
Randall Rodgers (Creative Director)
EF gives travelers the option of customizing their own tours. Which allows them to combine multiple itineraries, add special activities or destinations that align with what they're doing in class, or design a program from scratch that appeals to their students. As part of a larger effort to update the look, feel, and content of ET's tour collection pages, a design overhaul of the Custom-designed collection page was needed.
I made a series of spot illustrations to break down the process of how EF helps craft the custom tours.Illustration
Will Crawford (Lead Designer)
Cassie Title (Copywriter)
Bre Winn (Production Designer)
Adam Schwartz (Associate Creative Director)
Randall Rodgers (Creative Director)
